Tag Archives: Report

What are some of the key B2B influencer marketing insights that B2B marketers can use to create more authentic, trusted and meaningful…

Click play on the video above for a highlight of the 2022 B2B Influencer Marketing Report. With 2022 in full swing, the…

The Growing Innovation Gap Is Costing B2B Brands Despite 68 percent of B2B marketers noting that they considered themselves "advanced," a mere…

B2B marketers adjust to shifts in buyer behavior 83 percent of B2B marketing leaders have said that brand purpose was important to…

Viva Video: B2B Buyers Prefer It Over Written Content, Study Shows A leading 70 percent of B2B buyers favor video when it…

Key Takeaways From NetLine’s 2022 State of B2B Content Consumption and Demand Report When it comes to the top formats in B2B…

LinkedIn is launching interactive, Clubhouse-style audio events this month in beta; a video version will come this spring Microsoft's LinkedIn will launch…

B2B Purchasers Are Consuming More Content Before Buying 60 percent of B2B buyers find value in receiving relevant information throughout the purchasing…

What New Approaches Are B2B Execs Taking with Their Nurture Programs? 49 percent of B2B marketing sales and technology executives say they’ve…

Google delays blocking third-party cookies in Chrome until 2023 Google has announced that it will postpone its previously-announced abandonment of third-party tracking…