Tag Archives: Marketer

The Metaverse Is No Game for B2B Marketers 72 percent of global business executives have said that they expect the metaverse to…

Looking for inspiration and new insight to forge new B2B marketing successes as we drive ahead to 2023? We’re taking a look…

What New Approaches Are B2B Execs Taking with Their Nurture Programs? 49 percent of B2B marketing sales and technology executives say they’ve…

Brand marketers stick to trust-building strategies forged in 2020's fires, study finds 91 percent of brand marketers will keep focusing on the…

Salesforce strikes deal to acquire Slack for $27.7 billion Cloud services firm Salesforce will pay $27.7 billion to acquire online workplace communication…

Do Most B2B Marketers Gate Content? [Study] 64 percent of B2B marketers utilize gated content to obtain prospect and customer information, with…

I'll never forget the night that everything really changed. It was my wife's birthday, March 11th. I took her out for dinner…

Twelve years ago I had the good fortune to connect with Ann Handley, Chief Content Officer at MarketingProfs and she’s been a…

As a content marketer, I’m always looking for more effective and efficient ways to communicate. I love the way communication is evolving…

In the first post I ever wrote for the TopRank Marketing Blog, I reflected on the marketing lessons I’d picked up through…