Tag Archives: Customer

Microsoft’s Miri Rodriguez on How B2B Marketers Are Embracing Empathy For Better Customer Storytelling #B2BMX

How do B2B marketers who fully embrace empathy build stronger relationships? Miri Rodriguez, storyteller and internship program head at Microsoft, recently presented…
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5 Unconventional Sources of Customer Feedback for B2B Marketers

Are you wondering whether you’re missing valuable customer feedback because you're just not looking in the right places? Our digital landscape today…
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Why Digital Customer Experience Will Be A Top Focus For B2B Marketers In 2021

Catching a movie in a packed theater. Crowding into a stadium with tens of thousands of fans for a sporting event or…
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Inside Influence EP08: Srijana Angdembey from Oracle on How Influence Creates Better B2B Customer Experiences

Improving Customer Experience is one of the top priorities for B2B marketers today. With the challenges of real-world experiences from field marketing…
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B2B Marketing News: Digital Ad Spend Grows, LinkedIn’s New Lead Gen & Ad Tools, What Drives Customer Loyalty, & The Success Of Mobile Streaming

75% of people unlikely to use branded hashtags, survey finds A quarter of consumers have engaged with customer reviews over the past…
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B2B Marketing News: Mobile Apps Thrive, Carousels Most Engaging Format on Instagram, Facebook’s Horizon VR, & Data Security’s Customer Loyalty Connection

COVID-19 drives more business to B2B marketplaces Global marketplace growth is being led by the B2B segment, with sales expected to hit…
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How Intuit Surmounted Stagnating Lead Gen with Customer Insight

Here’s something you might already know about Intuit: The leading financial software company has been around for 35 years, buoyed by its…
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5 B2B Brands Delivering Great Customer Experiences

Today’s B2B customers expect more B2C-like experiences, and here are five brands delivering great customer experiences that go far beyond the tired…
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Digital Marketing News: Customer Expectation Study, Twitter Updates Lists, LinkedIn Objective-Based Brand Awareness Goals & More

The post Digital Marketing News: Customer Expectation Study, Twitter Updates Lists, LinkedIn Objective-Based Brand Awareness Goals & More appeared first on Online…
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Digital Marketing News: Facebook’s Top Fan Ad Targeting, B2B Customer Retention & Awareness Research, $1B Podcast Ad Forecast & More

The post Digital Marketing News: Facebook’s Top Fan Ad Targeting, B2B Customer Retention & Awareness Research, $1B Podcast Ad Forecast & More…
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