Tag Archives: Ads
COVID-19's Impact on B2B Tech Marketers' Channel Strategies in 2021 Among B2B marketers, webinars, search engine optimization (SEO), email marketing and LinkedIn…
Some B2B Brands Are Going All-in On Digital Advertising B2B digital advertising spending has largely skirted the sizable losses seen in traditional…
Do Most B2B Marketers Gate Content? [Study] 64 percent of B2B marketers utilize gated content to obtain prospect and customer information, with…
Facebook Is Removing Its Restrictions on Text Content in Facebook Ad Images Facebook will be relaxing strict text-in-ad-image ratio enforcement, while still…
The Majority of B2B CMOs Expect to Increase Their Spending on A Variety of Digital Channels Next Year Nearly 69 percent of…
B2B Buyers' Top Challenges With Their Current Vendors 51 percent of B2B buyers have changed their vendor preferences during the global health…
LinkedIn rolls out Conversation Ads, aimed at improving personalization in messaging LinkedIn has begun launching its new Conversation Ads, with real-time engagement…
B2B Companies See Purpose As A Path to Success Some 82 percent of B2B executives see companies with purpose having more success…
Facebook Adds 'One-Time Notification' API to Messenger for Business Facebook has given marketers new options for contacting consumers who have agreed to…
The post Digital Marketing News: LinkedIn’s Faster Than Expected Growth, Podcast Ads Booming, & Facebook Updates Audience Insights appeared first on Online…